web design, graphic design
Every now and then we like to share work that we’re really proud of that highlights our capability as a full service creative brand agency. Here’s a look at a brand refresh we did for Enztec.
Enztec design and manufacture bespoke orthopaedic medical equipment. Their work is unique, so we felt they needed a brand to reflect that.
Everything about their brand from website to business cards is distinctively Enztec. Being designers themselves, this was a fantastic journey, as we worked in cohort with them to produce work of the highest aesthetic standard.
Ultimately our goal was to show that their product needn’t be presented in a clinical light; that their artistry should shine through by bringing their precision craft to the fore.
We partnered with Diederik Van Heinengin from Lightworx who shot some beautifully crafted photos, treating Enztec’s surgical equipment as you might a high-end luxury car. We then offset these images with a series of personal portrait shots, courtesy of Johannes Van Kan, showing the up close and human side of the Enztec team.
The website has snap scroll functionality, interactive animated content, and a fullscreen feel that is fully responsive for a unique viewing experience from desktop to mobile. We combined this with a custom Silverstripe CMS backend that gives Enztec the flexibility to present their product how they choose and take control of their own content.