It’s right there in the name.
We create brand image magic
for both national and international clients, with a cunning combination of creativity and technology. If you want show-stopping ideas for any channel; website, print, direct mail, interactive, email... Imagic delivers with flourish every time. We like to think of it as a truly integrated approach to marketing, bringing together the powers of the creative and the geek.
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Posts in the 'Magic Mail' Category
A/B testing has now been added to the Magic Mail toolkit. It is a very effective way to maximise your campaign results and learn about your subscribers.
Thank you very much for putting your best subject lines forward yesterday. It was a close fought battle and much claret was spilled.
In the end, it came down to four very good subject lines.
People like to get emails that directly relate to them. It makes them feel good about opting in when they receive info they want to read. One of the best ways to achieve this is by segmenting your email database. Our very own bulk email tool MagicMail has a very powerful feature called segments. If you have a Magicmail account login, go to help and look up “How do I use segments”.
Here are a few ways to divide up your Subscriber list:
In a difficult economy business and marketers are turning to email for its low cost and effective response rate to move prospects and build relationships with current customers. A recent survey by the Direct Marketing Association (USA) found that email marketing’s ROI (return on investment) was 70% higher than any other direct response marketing vehicle.
For those who are using our email marketing tool MagicMail, we have assembled 5 simple tips to help you improve the effectiveness of your email campaigns.
Not using MagicMail? Click here to find out how easy it is to make email marketing work for your business.
