It’s right there in the name.
We create brand image magic
for both national and international clients, with a cunning combination of creativity and technology. If you want show-stopping ideas for any channel; website, print, direct mail, interactive, email... Imagic delivers with flourish every time. We like to think of it as a truly integrated approach to marketing, bringing together the powers of the creative and the geek.
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Archive for November, 2011
Horncastle Homes set us the task of reskinning their entire vehicle fleet and we took up the challenge with zest, producing some very recognisable, Canterbury-themed imagery.
Check out the vehicle signage and brand imagery produced.
This month saw us give The Plaza brand a big shake up. The challenge was to make x2 Television commercials and a series of billboards on location that would cast The Plaza as The fashionable address, ticking all the boxes with gorgeous models, high fashion, lush settings and a little X factor. And all of this in just two days!
Finding luxurious locations amidst the rubble and chaos of Christchurch was a tall order, but with some clever recce’ ing we found two venues to fit the bill and bring the bling! A big thanks to Christchurch Casino and The George hotel for hosting our crew and giving us some wow backdrops.
Faced with a hectic two day schedule to get it in the bag, we split into two production teams – one dedicated to filmmaking and one to photography. This exciting project took over Imagic’s resources like a juggernaut as we plundered our in-house talent to pull it together. Kate directed, Mike was cameraman, Michael was camera assist, Justine was art director and most of the Imagic team were roped in to work their dramatic muscles as paparazzi and high tea diners (see if you can spot anyone in the billboard image above.)
