
To be visible on the search engines in a competitive market, you have to have an edge, and that means knowing exactly why your competition ranks where they do.
One of our US clients Point 6 (makers of fine merino sports socks) recently surpassed their competitors for visibility for targeted search terms thanks to some good Search Engine Optimisation. We recently swapped them over to our ‘OnClick’ web content management system, which is geared for simple and effective SEO. Then working in concord with US based search engine specialist, Anvil – Point6 were able to push their ranking through the roof within a month.
Here’s what Betsy Seabert from Point 6 had to say:
“Check this out! With our new website, our search engine visibility has shot way up – to nearly 30%. We had zero visibility in October and then it increased to 5% for Nov. & Dec. Now, with the new site, we’ve surpassed all our competitors in this organic search visibility! WooHoo. We still have work to do to keep improving the site, but our name is clearly getting out there among consumers.”
If you rely on your web presence for generating business it pays to make sure your site is optimised for web searches. If you would like to learn more about competitive visibility analysis for your website then give us a call +64 3 365 1809.
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